Why Health & Safety Video’s are Crucial to the Construction Industry

08

SEPTEMBER, 2017

Why Health & Safety Video’s are
Crucial to the Construction Industry

The importance of health and safety in the workplace cannot be overstated. Especially when you work in an industry as potentially dangerous as the construction industry.

Did you know that over 200 people are killed in accidents at work each year, and over 1 million are injured. In addition to that, over 2 million people suffer illnesses that are caused by, or exacerbated by, their work environment. This just goes to show the importance of proper health and safety training for your staff.

But what’s the best way to get the message across? A lot of companies opt for powerpoint presentations, pamphlets or training seminars. But the best way to get the message across is through a compelling health and safety video. Here are just a few reasons why you should be investing in high quality health and safety video.

“Health & Safety messages are so important that you cannot afford for the message not to be received.”

Delivers A Consistent Message

Delivering a consistent message to your employees is key. Getting your staff to watch a health and safety video means that everyone will receive the same message in exactly the same way. Which means that everyone should have an equal understanding of the practices of their company. It can be anything from inducting new staff to refresher training for existing staff.

A well-made video is also able to keep people’s attention much better than other mediums. Which means people are more likely to actually take in the information their being given.


Conveys Emotion

One thing that sets video apart from other mediums is its ability to convey and evoke emotions. If the message you want to hit home is really important then video’s ability to tap into emotions will be invaluable.

People are more likely to remember an impactful message. I’m sure you can recall some form of PSA video that you saw on TV once. Whether it’s an anti-smoking ad or promoting safe driving, we’ve all seen a video like that which sits with us for a while.

Can you recall an emotive leaflet you once saw? Probably not.

 

Great Visual Example

Another great benefit of health and safety video is that it’s actually able to give demonstrations of what it’s talking about. Particularly when showing how to describe a certain action or technique. This means that there should be no confusion from the staff that are watching. Any chance you’ve got to communicate a message more effectively will only ever have a positive impact in the workplace.

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